Brand New: PlayWell Pediatric Dentistry | Elm Grove, WI


(Elm Grove, WI): PlayWell Pediatric Dentistry was opened by Dr. Jadin on August 31, 2021. PlayWell is a fantastic addition to our community – they focus on minimally invasive pediatric dentistry and behavior management. With an emphasis on prevention and making the dentist a ‘fun and relaxing’ experience for kids. Their goal is to build up confidence and joy in going to the dentist for a lifetime!


Dr. Jadin Attended Marquette University

Dr. Jadin attended Marquette University for undergrad and Dental School. After graduation as a general dentist, he did a fellowship at Tri-County Community Dental Clinic, which treated Medicaid and uninsured children for comprehensive dental care. It was here where Dr. Jadin cemented the idea of wanting to specialize in pediatric dentistry. He found that working with kids was a joy and it energized him. There was nothing more rewarding than helping a child transition from being afraid of the dentist to enjoying going to the dentist, infusing fun and inspiring courage.

Dr. Jadin worked another 2 years at a different public health clinic, Oral Health Partnership, exclusively treating children on Medicaid, and found it equally rewarding to educate parents and hear them say, “Oh wow, I’ve never heard it that way before” or “No one ever explained it to me that way.” Dr. Jadin then went to residency for two years at the University of Minnesota to get his specialty certification in pediatric dentistry. He went back to Oral Health Partnership for 2 more years, then as a fully-fledged pediatric dentist. Fromthere, he decided to build and open PlayWell Pediatric Dentistry.

Eat Well, Sleep Well, Grow Well, Brush Well and Play Well

PlayWell Pediatric Dentistry gets it’s name from the LEGO® brick. LEGO® made its name as a compound of the Danish Leg Godt, meaning Play Well. At PlayWell Pediatric Dentistry, it’s an ethos. Playing is how kids learn and playing with LEGO®, which has products for kids of all ages, offers kids and parents a great way to play together. They want kids to Eat Well, Sleep Well, Grow Well, Brush Well, and to Play Well.

The goal at PlayWell Pediatric Dentistry is to create oral health, to prevent pain and infection, all the while empowering kids to be strong and independent, and to empower parents with knowledge, tips and tricks to encourage good behaviors and habits.

Dr. Jadin’s Inspiration: 

Dr. Jadin’s greatest inspirations are his family and the family values with which he was raised. He has always been motivated by a job well done having been taught the Golden Rule and that, “If a job is worth doing, it’s worth doing right.”   

“At PlayWell, we do not cut corners, we treat people well, we interact with families honestly, and we want true joy and happiness to be fulfilled in action – because we believe that if you aim not for fortune, but rather to act rightly, you can always stand by your actions proudly, and success will follow.”  

Why See Dr. Jadin?  

There is a difference between taking your child to see a pediatric dentist vs. a general dentist which can be appreciated by his response to what he enjoys most about his work. 

Dr. Jadin shared, “I always love when I have a child who’s nervous but we build some trust and take it slow, talk about what we’re doing and why, how it’s important to hold still and trust the dentist and show on their hands what we’re doing. I complete whatever procedure the child was nervous about (the ‘shot’, an extraction), and by such time they’re relaxed and calm and trusting and I let them know that we’re already done and they look at me shocked and disbelieving! My FAVORITE part of that, then, is when I get to put it all back on them. Ask them why they think it went so well and was so easy, and then tell them it’s because of THEM, that THEY did such a great job, they were relaxed, they trusted the dentist, they listened to directions and held still, and that they were very brave and that I’m so proud of them. It makes me so SO happy when I get to have those especially great “building up young smiles” moments – to show them not only that they did the thing they were scared of, but to double down and encourage and empower them that it was BECAUSE of them – that’s my absolutely favorite thing!”

Their Facility 

PlayWell Pediatric Dentistry is a brand new office, with new equipment and the highest  quality standards. They offer high-tech digital x-rays with low-dose exposure. The facility is equipped with a unique room design & HVAC flow in every room, deionizer, and HEPA filter – all to prevent cross contamination and reduce COVID risk. It’s packed with crazy, awesome LEGO décor and LEGOS to play with and each child gets a balloon and book at every 6-month cleaning!

They offer comprehensive exams, cleanings, preventive care, and any restorative care needed – all in a fun and relaxed atmosphere. Most insurances are accepted – or you can become a member (they have membership plans). 

Sunbeam Kids

PlayWell Pediatric Dentistry is proud to be involved with Sunbeam Kids (SBK), a non-profit which organizes projects and provides materials making it easier for kids and parents to volunteer together – showing kids they can make a difference by “lending a little hand”. They donate to  SBK and support them with every new patient. 

On a Personal Note  

Dr. Jadin and his wife Sarah have two children and bought their first home in Brookfield in May of 2021. They have been together since 2006 but thereafter never lived anywhere for more than 2 years – UNTIL NOW. They are very happy to be here and putting down roots! 

Address, Contact Info & Phone #

  • 12910 W. Bluemound Rd, Elm Grove, WI
  • 262-456-5346
  • Open M-Th 8am-5pm, seeing patients only on Mondays and Thursdays
  • PlayWell Website
  • Facebook Page


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