This year, as you’re making your list and checking it twice, we want to encourage you to THINK LOCAL.

We’re thrilled to bring you our annual holiday gift guide, featuring gift items and experiences from some of our favorite local businesses.

Our guide is packed full of mom-approved, curated gift ideas to provide you with ideas for everyone on your list. Don’t forget to check for special discounts – many are offering promotions JUST for Milwaukee Mom readers.

This guide reaches over 10,000 local families every holiday season!


Edvest 529 | Wisconsin’s College Savings *$100 holiday bonus
Figgy *Promo Code MMOMSCHEER for $15 off
Giltee Apparel *Promo Code MOM for 15% off
J. Leinenkugel’s Barrel Yard at American Family Field
Lillies *Mention Madison/Milwaukee Mom & receive a free gift
Marcus Theatres®
Ruckus & Glee

The Coloring Table *Promo Code MWMom2023 for 20% off
Wilderness Resort
Madison Children’s Museum 


Giltee Apparel *Promo Code MOM for 15% off
J. Leinenkugel’s Barrel Yard at American Family Field
Lillies *Mention Madison/Milwaukee Mom & receive a free gift
Marcus Theatres®
Milwaukee Pretzel Company *HOLIDAYMOM25 for 25% off
Sundara Inn & Spa *$25 voucher with every $250 in gift cards purchased


For the Foodie


Mouse Magic Travel *Promo Code MadisonMom2023 for FREE autograph book for each child when booking a vacation
Wilderness Resort

Milwaukee Pretzel Company

Authentic Bavarian soft pretzels handcrafted and freshly baked in Milwaukee using a traditional Bavarian recipe! All natural, no preservatives, additives and or added sugar. Made in a tree nut and peanut free facility. Shipping holiday themed gift boxes nationwide with FREE shipping on qualifying orders.

J. Leinenkugel’s Barrel Yard at American Family Field

J. Leinenkugel’s Barrel Yard is a one-of-a-kind restaurant and Brewery, open year round, overlooking left field at American Family Field.

The working brewery features specialty beer brewed on site by the Master Brewers at Leinenkugel’s.

Gift Cards are an outstanding gift idea for family, friends, co-workers, birthdays and holidays. Give the gift of Brewers baseball to everyone on your list!

Sundara Inn & Spa

Sundara Inn & Spa was voted one of the Top 15 Destination Spa Resorts in the U.S. in the 2023 Readers’ Choice Awards from Condé Nast Traveler magazine. This sanctuary from stress features 80 woodland acres for hiking and snowshoeing, heated outdoor and indoor pools, spacious suites, 27 spa treatment rooms, restaurant, fitness studio, complimentary wellness classes including yoga and meditation, and a boutique featuring Sundara’s signature product line. Adult-only and electronics-free in the common areas for tranquility.

Gift the 2024 Wellness Passport for a year’s worth of wellness. Order online at

Mouse Magic Travel, LLC

Mouse Magic Travel, LLC plans amazing vacations for families and couples looking for their next getaway. Our friendly travel planners specialize in theme park destinations, major cruise lines, all-inclusive resorts, and more. Best of all, our travel planning services are complimentary when you book your vacation package with us! Your Mouse Magic Travel planner will uncover additional ways to save if you are on a budget, or find special upgrades if you are seeking a premier vacation experience. This holiday season give the gift of family travel and make memories to last a lifetime!

Wilderness Resort

This holiday season give the gift of quality family time with a vacation to Wilderness Resort! We have 4 indoor and 4 outdoor waterparks totaling more than 12 football fields of water fun! Plus we have go-karts, mini golf, 3 mega arcades, laser tag, an indoor ropes course, zip lining, paint your own pottery and more!

Edvest 529

Edvest 529 is Wisconsin’s College Savings Program that offers a flexible way to save for higher education and provides triple tax advantages. It takes just $25 and 15 minutes to open an Edvest 529 account, and funds saved can be used at colleges, technical schools and graduate schools nationwide and many abroad. In addition to tuition, funds may be used for certain room and board expenses, books, supplies or other qualified expenses.

Madison Children's Museum

Play matters. It’s how we learn to invent, share, and explore. Madison Children’s Museum bursts with chances to play and learn: to stretch bodies and minds, solve problems, create art, make friends, and, most of all, have fun. We’re an inspiring space where kids lead, and grownups are happy to follow. Plan a trip to Madison Children’s Museum.

Marcus Theatres®

Marcus Theatres®, a division of The Marcus Corporation, is the fourth largest theatre circuit in the United States and currently owns or operates 993 screens at 79 locations in 17 states under the Marcus Theatres, Movie Tavern® by Marcus and BistroPlex® brands. 


Lillies has a huge assortment of baby & children’s clothing, bamboo pajamas, toys, stuffed animals, dolls, arts & crafts, games & puzzles, books and more! We carry well known brands like Tea Collection, unique brands like Musli (designed in Denmark, made from organic cotton and manufactured in Ukraine), Me and Henry— making shopping for boys clothes as much fun as the girls, and brands like Emerson & Friends— that make softest bamboo jammies. Sizes range from newborn to kids 10/12. Let us help you choose the perfect gift for you little one with our endless options.

Giltee Apparel

Giltee Apparel is a family owned lifestyle apparel company with a focus on style, comfort, and community.

Satara Home and Baby

Satara Home and Baby is a high end boutique for all thing natural and organic Baby products. We carry brands like, Kickee Pants, Kyte Baby, Little Sleepies, Naturepedic, nunababy, Uppababy, Veer, Wounderfold and many more.

We offer high quality gift ideas including natural and organic baby clothes from Kickee Pants, Kyte Baby and Little Sleepies.

Ruckus & Glee

Ruckus & Glee is a toy, game, and puzzle store for the young and young at heart. We are located in Wauwatosa, WI. Visit us and you’ll have the chance to learn a new game, send a wind-up toy on its way, and build a new marble run. Our products are chosen for their ability to engage the imagination and their quality. No matter your budget, you will find something playful and fun.


Fort. Rocketship. Treehouse. Boat.

The “Figgy” is a Montessori play couch, and versatile fort building kit known for sparking creativity and kid-led playtime across the U.S! Different from the rest, the possibilities are endless with Figgy’s strong patented Velcro connectors which make sure all your builds stick! It’s a raft for the high seas, a rocket-ship to the moon, or even a cocoon for reading hour. What’s more? It’s easy to clean up, and fits seamlessly into any living space. With Figgy kids find a fun alternative to oh-so-tempting screen time, while embracing good old fashion play! Let your little one’s imagination soar with Figgy! Made for Kids, styled for grown-ups.

The Coloring Table

Looking for a perfect gift the whole family can enjoy? Check out The Coloring Table! Just color using washable Crayola markers, throw it in the washing machine and your cloth will come out CLEAN ready to be colored all over again! This specialty fabric has a patented waterproof backing that will prevent ink from bleeding through onto your table. With 8 different designs in a variety of tablecloths, placemats and pillowcases – there is something for everyone at The Coloring Table!



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