Milwaukee Area Shop Local Guide | 2021


Welcome to the Milwaukee Area Shop Local Guide!

Back by popular demand, this locally-approved Milwaukee Shop Local Guide will simplify your busy life and provide you with unique gift ideas, while encouraging you to spend your shopping dollars right here in our very own Milwaukee community.

This Milwaukee Area Shop Local Guide is a sponsored post. We sourced each featured business included in this guide to shopping locally and also included our very favorite local ideas and companies, as well as some favorites from a bit further away. We’ve cultivated these lists from the favorites from our team, businesses who have wowed us this year, and reader suggestions.

Shop the Milwaukee Area Shop Local Guide


goldfish swim school

Goldfish Swim School - Brookfield (BAYSHORE opening in February!)

At Goldfish Swim School, we teach children how to swim and be safe in and around the water through guided play in a safe environment – what we call, the Science of SwimPlay. Our swim lesson curriculum has been proven to build confidence while learning how to swim in a fun, child-approved way. From our small class sizes, passionate swim instructors and heated shiver-free pool to our flexible class times and make-up lessons; when you swim with Goldfish, you can expect a GOLDEN experience.

packed picnic company

The Packed Picnic Company

The Packed Picnic Company creates the ultimate picnic experience. A special, stylish picnic with the planning details, set up, & clean up all taken care of so you can just relax and enjoy your event. Great for date nights, anniversaries, showers, birthdays, bachelorettes, engagements, photo shoots, and more in the Greater Milwaukee Area.

Glassnote Candle Bar

Glassnote Candle Bar is the trendy new venue in Milwaukee for date night, a fun outing with friends, bridal showers, birthdays, office events and more. Choose your favorite scents, enjoy libations, and let your creativity run wild! Give the gift of a truly unique and enjoyable experience.

Roll Train

Roll Train has brought back our childhood love of rollerskating and we are OBSESSED. Their in-house skate store has brightly colored skates, apparel, and the classes the offer for all skill levels make us want to lace up and hit the rink ASAP. The perfect gift for the person looking for a super fun, unique way to get active!

cream city print lounge

Cream City Print Lounge LLC

Interactive retail and t-shirt printing shop


rec room craft

Rec Room Craft Co

Rec Room Craft Co. is a Milwaukee-based, mom-owned, small business specializing in colorful, creative DIY craft kits and small-batch handmade goods. Our make-at-home kits come with everything you need to spend a fun afternoon taking a break and celebrating your creativity!

Brittish Way

The Brittish Way

The Brittish Way offers professional organizing services in the Greater Milwaukee area and specializes in decluttering and organizing your home and navigating some of life’s biggest changes. I’ll help you figure out where to start, what to declutter, give you permission to let go, and either start fresh in a new space or establish systems in your current space. I see clutter and chaos as an opportunity to find calmness and clarity and I can’t wait to help you love your space again.

Jetset Local

Jettset Local

Jettset Local supports over 50 local businesses in Milwaukee and the surrounding areas with the Foodie Flight and Fab Flight gift passports. Explore your city with Foodie Flight and take $10 off your ticket at 25 different restaurants, or treat yourself with our Fab Flight passport! Did someone say free haircuts, free yoga classes, 50% off massages, nail treatments and more? Stamp your way through the city while supporting local and saving money.

Marcus Theatres Holiday Gifting

Ho, Ho, Whoa! No shortages of gifts here. Start your shopping now and be the most popular gift giver at the holiday party. Give the gift of movies with Marcus Theatres or Movie Tavern gift cards. Or check out the movie-themed holiday fun packs. Both are sure to be a hit!

sharon lynne wilson center

Sharon Lynne Wilson Center for the Arts

As a multidisciplinary nonprofit cultural arts facility that is recognized as a cultural anchor in the Greater Milwaukee community, it is the mission of the Sharon Lynne Wilson Center for the Arts to serve as the catalyst for lifelong discovery and exploration of the arts.


siesta wellness center

Your Siesta Wellness Center

We are a healing center, we offer massage therapy along with energy healing and coaching work. We are also a small crystal boutique and offer many health and wellness products that we actually incorporate into your session with your therapist.

aesthetics 360

Aesthetics 360

AESTHETICS 360 is Milwaukee shop local’s destination MediSpa located in the Historic Third Ward. With solid 5-star reviews and a team of experienced experts, A360 provides a fresh & modern approach to non-surgical medical aesthetics. Whether you’re looking for prevention or rejuvenation, we have products and treatments for all. Reduce fine lines & wrinkles, diminish sun damage & the signs of aging, manage acne, eliminate excess stubborn body fat, or simply refresh your skin…experience natural results that inspire confidence. Experience the 360-degree difference.


Fava Tea

Fava Tea Company

Importer, proprietary blender, and hand-picked of the most fresh and flavorful loose leaf tea in Wisconsin. Started in 2007, Fava Tea is proud to be a Wisconsin based and family-owned small business focused on high-quality loose leaf tea and tea wares with three locations and at



Invented by a Milwaukee-area mom and former sommelier, HaloVino shatterproof wine tumblers snap together to make wine taste amazing! Stack & Stash these lightweight, but sturdy tumblers in your purse or backpack for wine on-the-go. Even better, HaloVino is recyclable and dishwasher-safe so you can “Bring it!” for a life with More Wine. Less Waste.

Kul Mocks


The Wisconsin-based brand stems from the vision of husband and wife duo Nate and Danielle Goss who were overjoyed when they found out they were expecting their first child. Creating KUL MOCKS wasn’t just about the beverages, it was about creating the experience of drinking a cocktail, without the alcohol. Hand-crafted with simple ingredients and natural flavors, KUL MOCKS ready-to-drink alcohol-free cocktails are flavorful and fun! Using natural ingredients with a touch of real cane sugar makes them 50 calories or less without sacrificing any taste. Our mocktails are infused with spirit notes to mimic the traditional cocktail experience. The next time you’re headed out and looking to pass on the booze, grab a refreshing KUL MOCKS and you won’t have to hit snooze!

ultimate confections

Ultimate Confections

Featuring locally made, hand-dipped chocolates including cherries, strawberries, toffee, pretzels, turtles, truffles, bear claws, Oreos, nut clusters, turtle corn, potato chips, barks galore, seasonal solid chocolate molds, gift baskets. A fantastic array of event favors, corporate and employee gifts, and gifts to fit any occasion. UPS shipping, curbside or in-store pickup.

brewers organic

Brewers Organics

We deliver organic produce and local artisan groceries directly to your home or office. Help support our local farmers and artisans by having your local farmers market delivered year-round. Gift certificates and gift boxes both available on our website.

Pretzel co

Milwaukee Pretzel Company

Authentic, handmade Bavarian soft pretzels baked fresh daily in Milwaukee. Our products are baked without preservatives, artificial ingredients, or added sugar in a peanut and tree nut-free facility. This year we are offering unique holiday soft pretzel gift boxes starting at $15 to match any budget. We ship nationwide with free shipping on qualifying orders!

the real good life

The Real Good Life

Virtual or print gift cards for our meal delivery service are a great way to show you care (with minimal effort on your part… Shh! We won’t tell!) Treat your family and friends to a warm meal ready when they are. We serve a variety of food in one-, two-, four-, and six-serving portions and include at least one dairy-free, gluten-free, nut-free, and vegetarian dish per week. The menu changes weekly, but gift cards are always available. Order one for them and one for you and let us take dinner off your plate!

Sherman Phoeniz

Sherman Phoenix

The Sherman Phoenix transformed the fire-damaged BMO Harris Bank building located at the eastern gateway to the Sherman Park neighborhood into a high-quality space for small businesses-of-color offering diverse foods, wellness services and cultural activities. Updates to the neighborhood include much-needed community spaces to curate art exhibits, film showings, and cultural events.

Shop local in Milwaukee and meet the following food and beverage tenants: Funky Fresh Spring Rolls, Purple Door Ice Cream, Rise & Grind Cafe, Confectionately Yours, Lush Popcorn, Buffalo Boss, Sauce & Spice Pizza


little sprouts

Little Sprouts Play Cafe

Milwaukee’s favorite play cafe features imagination-inspiring play areas and so much more! Families have been choosing Little Sprouts Play Cafe for play, award-winning parties, and high-quality gifts for over 4 years. With the same care that they put into their unique environments, Little Sprouts provides an incredible selection of child-led toys – each intended to nourish your child’s curiosity.

They’re offering magical events like a Private Playdate with Santa… or you can pick up one of their Christmas Bags for Santa to deliver in person! Plus, a Little Sprouts gift card is always a great idea for any occasion!

Bug & Goose Play Cafe

Bug & Goose Play Cafe is a spot for children to learn through play and caregivers to form an uplifting community! Designed for children 6 months to 6 years old, it is also the destination for special birthday parties or gatherings of all kinds! Visit us at or find us on Facebook and Instagram.

betty brinn

Betty Brinn Children's Museum

Give the gift of play! They’ll love a Betty Brinn Children’s Museum membership or Play in the Cloud Workshop gift card. Family Memberships offer year-round visits to explore the Museum’s interactive exhibits. Workshops come with kits and are taught in real-time by a Museum educator or an artisan from around the world! Give one of each, so they can play now and visit the Museum later!

Memberships support your local children’s museum and Play in the Cloud Workshop gift cards are redeemable from anywhere, through the internet.

lily kay co

Lily Kay Co

Handmade resin learning packs and accessories. Something for mama and baby.

baby jack

Baby Jack & Co.

Baby Jack creates tag blankets and toys with our own Learning Lovey Collection of modern designs of hiding shapes, letters and numbers on the fabrics. We offer more gender-neutral designs to bring more STEAM benefits to growing minds. It’s a perfect tummy time toy for babies and a security sensory blankets for toddlers and Pre-K.

onezie twozie


We are a small family business that hand makes baby and kids items! From booties that stay on to car seat ponchos and everything in between! It is all one of a kind for your one of a kind!

Wonder Box

Wonder Box MKE

Wonder Box is a beautifully crafted play dough kit that encourages creative and open-ended play for children ages 3+. Each box includes simple items that can be used in a variety of ways, as well as a one-of-a-kind playdough rainbow. Watch as your child moves from curiosity into their own creative play – do your best to let them lead. But most of all? Let them wonder.

neighbor art studio


NEIGHBOR art studio provides families with children 8 months to 10 years a space to explore, play, create and build relationships with their neighbors. We are passionate about open-ended play, getting messy, and helping children increase confidence and independence through art-making. Our new NEIGHBOR shop offers kiddo art supplies, special craft kit collaborations with local makers, & tons of playful gifts for children up to 10 years!


camp bow wow

Camp Bow Wow

Camp Bow Wow is the premier provider of doggie daycare and boarding in the Milwaukee area. Pups get to play all day and snooze the night away (R) in our spacious indoor and outdoor play yards! We even have live webcams that you can pull up anytime to watch your pup! We also offer basic grooming and training.


close to the heart

Close to the Heart

You are as important as your baby and that’s why we are here. Visit us for a personalized bra fitting, browse maternity and nursing clothing, or just come in for support.

bayview printing

Bay View Printing Co

Bay View Printing is a 103-year-old, woman-owned and operated, design + letterpress print shop in Milwaukee. This holiday season we’re offering custom holiday cards, journals, personal stationery and a slew of other beautiful, handmade paper goods. Our featured product this year is a hand-drawn, letterpress printed Home Portrait – an absolutely stunning and unique gift. As always, a percentage of all sales support organizations in our community.

Nourish Natural Products

Nourish Natural Products

Nourish is an award-winning Milwaukee-based wellness company that offers trusted organic products for the body + mind + home. Our products are handcrafted in small batches and are 100% clean and natural. We believe that what you put on and around your body matters because YOU MATTER.

locally inspired

Locally Inspired

Locally Inspired is a community-focused retail shop located in downtown Port Washington, Wisconsin. We’ve collaborated with some of the most talented makers across Wisconsin to bring you a reliable selection of high-quality, handcrafted products. Every purchase you make directly supports the artisans represented in our store – your neighbors.

rebel green

Rebel Green

Rebel Green, a brand of plant-based household cleaners, USDA Certified Organic Laundry and USDA Certified Organic Gentle Baby Detergent, Carbon Neutral Tree-Free Toilet Paper and Paper Towels made from Bamboo. Our Fruit and Veggie Clean contains Organic Citrus Extracts. Sulfate Free Fresh Hand Soap and Super Deluxe dish soap. Try our brand new hand sanitizers in lavender and in peppermint. All products are Free from Sulfates and Free from Synthetic Fragrances. Lightly scented and kissed with essential oils. We are a Certified Women-Owned Business and a Certified B Corporation based locally in Mequon, WI. With every bottle of select Rebel Green products, when you buy a bottle, we’ll plant a tree. We partner with great organizations on climate action work such as The Paradigm Project to help supply clean cookstoves to people in the developing world who are still cooking over primitive stovetops. Safer for your family, Safer for the planet. Vegan and Cruelty-Free. Check out our family of products and learn more at

Maranta Plant Shop

Located in Bronzeville, this Black and Brown owned plant shop has taken Milwaukee and the world at large by storm! If you know someone who has gone all in on plant parenthood recently, this shop is a MUST stop.

mkb jewlery

MKB Jewelry

MKB Jewelry specializes in custom fine jewelry for engagements, gifts, and all of life’s special moments. From heirloom-quality wedding sets to stud earrings, pendants, and bracelets; we offer unmatchable quality at unbeatable values

inclusive books

Inclusive Books & More

Inclusive Books and More features the work of Milwaukee native Shawnta Smith Sayner. Her children’s books address crucial topics like loving ourselves, helping others, overcoming challenges, celebrating diversity, and championing inclusion – in a way that makes them accessible, understandable and engaging for even the youngest learners. Shawnta’s empowering multicultural picture book series, Let’s Share!, is full of special stories designed to spark conversation and connection, making each the perfect addition to any and every book collection.

brew city

Brew City Brand

EST. 1986 | Brew City Brand is a Milwaukee based clothing company that designs and prints Incredibly Local products. We are the original Milwaukee store!

grow plants and home

Grow Plants and Home

We started Grow Plants and Home in 2019 so we can provide others with what our plants provide for us: a beautiful space where the lines between home and nature are blurred. We want to help you create inviting, calm and warm spaces in your home and office. Whether you are a beginner plant owner or an expert plant professional, we have what you need to add that special touch of life to your own amazing spaces.


covered bridge crafts

Covered Bridge Crafts

Covered Bridge Crafts is a Cedarburg based small business specializing in knit and crochet items. I come from a long line of women who craft and am honored to carry on the tradition. We aim to bring you handmade pieces that are cozy, practical, and stylish!

milwaukee shop local

Callisters Christmas

Based out of New Berlin, Wisconsin, Callisters Christmas is a family-owned business founded by three sisters and is happy to now include a second-generation family. We carry over 5,000 unique ornaments for all ages and interests. Have your ornaments personalized to commemorate the many milestones of 2020. Personalization is always Free! You can shop our local store at Mayfair mall this holiday season or shop us online year-round at Follow us on social media for ornament gift ideas and upcoming sales.


kendra scott

Kendra Scott

Whether you are looking for a gift for someone else or for yourself, there’s no better place to find something perfectly pretty than Kendra Scott! By shopping local, at the Color Bar, you can create a unique piece of jewelry perfectly suited to you or someone special in your life.



Wantable is an online fitness and fashion retailer for women and men. Every aspect of Wantable is built around our customer’s individual tastes, needs, and wants. It’s the ‘personal touch’ that’s the foundation of the Wantable experience. When you shop locally at Wantable, you’ll find products you love and you’ll have the freedom to try on in the comfort of your home before you purchase.

big white yeti

Big White Yeti

Big White Yeti is a small batch home fragrance company started in the Bay View neighborhood of Milwaukee, Wisconsin led by wife and husband team Katie Daly Weiss + Cody Weiss. Their soy candles are 100% soy wax, pure fragrance oils and undiluted essential oils, and cotton wicks. Seriously good fragrances with seriously silly names like Kitten Toots, Sexytime Yeti, and Cosmic Cactus. Have you smelled a Yeti?

Chase My Creations

Apparel, pet accessories, jewelry, wood signs, and custom creations…all antiracist AF. Live in moments that matter and show your support for justice and support a Black Mom-owned business!

corners of brookfield

The Corners of Brookfield

The cornerstone of fashion, living, and dining. The Corners of Brookfield is an incredible destination located right off I-94 where Milwaukee area families can enjoy a unique shopping experience, activities, and dining all in one place. Retailers like Kendra Scott, Von Maur, EVEREVE, Sendik’s and Anthropologie, and more make for a holiday treat. Plus, you can get your mani/pedi at Anthony Vince Nail Spa before heading over to enjoy tacos at Bel Air, a bier at Cafe Hollander, or grab a workout at Cyclebar or in the Market Square with Lululemon.

There’s so much to love at The Corners of Brookfield!

raising good

Raising Good

Raising Good in The Good Land (Milwaukee) • Kid & Adult Apparel • Home of My First Fish Fry®️• Printed locally

Manda Bands

Manda Bands

Wear your heart on your wrist! Handmade bracelets by Mandy. Proceeds go to the American Lung Association of WI.
Cedarburg Threads Logo

Cedarburg Threads

Cedarburg Threads is an online store specializing in high-quality apparel and accessories that help you to show your love for Cedarburg and now by popular demand-Wisconsin! We believe things like home, family, getting outdoors and going Up North are what keep us sane during trying times. We also believe being comfy is pretty dang important and we want to help with that part. We also have a great selection of locally made artisan goods like hats, jewelry and ceramics.

Want to See Your Business Featured Here?

If you would like to see your local business featured in the Milwaukee Area Shop Local Guide, let us know! We love getting to share new and exciting local products and services with our readers!



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